Integration Guide · Email

Connect Salesforce + Mailchimp

Everything you need to know about integrating Salesforce with Mailchimp in 2026 — including setup steps, sync methods, and automation tips.

Tool A Salesforce
NATIVE
Tool B Mailchimp

Integration Method

Native Integration Available

Great news! Salesforce has a built-in, native integration for Mailchimp. This is the recommended connection method as it offers the most reliable data sync with the lowest maintenance overhead.

Method: Native (AppExchange)

Details: Requires 'Mailchimp for Salesforce' app by Beaufort 12. Bi-directional sync.

Why Connect Salesforce & Mailchimp?

Eliminate Data Silos

Keep Salesforce and Mailchimp in sync so your team always works with accurate, up-to-date information.

Automate Workflows

Reduce manual data entry and let automated triggers handle the handoff between your email stack.

Better Reporting

Unified data across Salesforce and Mailchimp means clearer insights and faster decision-making.

How to Set Up the Integration

  1. 1

    Open Salesforce and navigate to Settings → Integrations or the App Marketplace.

  2. 2

    Search for Mailchimp in the integrations directory and click Install or Connect.

  3. 3

    Authorize the connection by logging into your Mailchimp account via OAuth and granting the requested permissions.

  4. 4

    Configure your sync preferences — select which fields and records to synchronize, then save.

Ready to Get Started?

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